Watching and Reading the news

I watched the news at 8;00 on the 22nd of April. Specifically i watched Good Morning Britain on ITV as presented by Piers Morgan and Susanna Reid. They didn't mention their names until a little later on, after giving some headlines such as PPE arrives from Turkey, and the human vaccine trials to begin tomorrow. They then gave a casualty update on Corona virus and then showed a clip of a doctor serenading a nurse who had recovered. Morgan and Reid spoke a bit about this, saying how lovely it was before launching into a video call between three professionals, whose names were displayed too quickly for me to write down, and they had a debate on whether or not masks should be made mandatory.Then after the call was closed, they mentioned that a rower had survived his corona and then stopped the broadcast for an advert break. After the break, they mentioned some headings particularly pertaining to Anglia, such as how nurseries were struggling and how Stephen Hawkins ventilator has been donated to Cambridge. Then they gave the weather, and there were some more adverts. After that a woman called Lorraine was interviewed by OK magazine, and a few more headlines were shown, such as people are making their own PPE for healthcare and the prime ministers ICU unit was thanked. Then there was another clip of people celebrating as a nurse leaves critical care and a competition to win a jaguar is displayed. Then we watch an interview with a rower, where he mentioned that people with corona are actually trying to kill themselves in hospital by removing their equipment and some people are doing their best to stay strong. Then there is a break, and straight afterwards there is a message left by one child for their mother, an NHS worker. After that, there was a debate between Piers Morgan and and the health minister - Helen - if one can call it a debate. In truth, I found Morgan to be incredibly rude, not giving Helen a chance to speak and contradicting himself a lot. However Helen was dodging his questions, and getting very flustered at being caught out on her supposed 'lies'.  Morgan contradicted the earlier casualty updates. After that, at 9;00, there was another advert break until the show ended. However it was not clear, as the studio was the same but the presenters had changed.

April 23rd was the day of an event 'National Cherry Cheesecake day',  this showed up my social media, and many people made cheesecakes.
https://nationaldaycalendar.com/days-2/national-cherry-cheesecake-day-april-23/

Another reason why April 23rd was special was, it was St Georges day. I found an article about a footballer that wrote a poem for it, that we have to stand strong in the face of the corona virus crisis, much like Saint George in the face of the dragon.
http://www.thefa.com/news/2020/apr/23/st-georges-day-message-this-is-england-hussain-manawer-230420

News Values, are a set of criteria that were invented in 1965 by Galtung and Ruge. Each news article scores a certain amount of points with the values, and the higher the score the supposedly the more popular the article will be.

Summaries of Values with examples:
(I am using the 'Apple News' app to find examples and so won't put links but i will add it's title and publisher.)

Negativity:
Stories that are considered negative are more popular than ones that are considered positive.
Example: Police Officer filmed hitting and kicking 15-year-old boy. (INDEPENDENT)

Closeness to home:
The more local a story is, the more likely people in that area are to read it.
Example: Helicopter called in to search for missing woman on Norfolk coast (ITV)

Recency:
The quicker a new story is reported, the more likely it is to be read
Example: Good Morning Britain, 8:50 (approx) reported that Captain Tom Moore's fundraising campaign hit £30 million at least an hour after it happened.

Currency:
Stories that have been in the news for weeks are popular, even if there if there is nothing new about them.
Examples: Prince William broke royal tradition on Harry's wedding day (New Idea)

Continuity:
Stories that have regular updates and a big impact.
Example: Coronavirus Vaccine blow as major producer fears jab won't be ready until 'late 2021'

Uniqueness:
Stories that are unique and unusual are popular.
Example: Coronation Street fans call for Dev's shop to be reported over naughty display.

Simplicity:
Stories that are easy to understand are more popular.
Example: Seven DIY projects you can do in a weekend (Which?)

Personality:
Stories that focus on a tiny aspect of a persons (generally well known) life are popular.
Example: Victoria Beckam reverses decision to furlough 30 members of staff. (INDEPENDANT)

Expectedness:
Stories that confirm a theory or have been predicted by audiences are more popular.
Example: Corona Virus set to re-emerge in society through care homes, warns NHS chief (INDEPENDANT)

Exclusitivity:
Stories that are only told by one newspaper are popular.
Example: (see recency story) - not sure of an example for this

Size:
The more money a story took to get, or how large its impact is will affect popularity
Example: UK likely to get close to or hit 100,000 test targets (BBC News)

Media Pitch Redo